Clean Energy Experts, a leader in solar lead generation and solar performance marketing, has been awarded a grant from the U.S. Department of Energy (DOE) as part of the SunShot Initiative. The grant, announced by Secretary Chu at the SunShot Initiative Summit, is part of $8 million to support highly innovative companies through the SunShot Incubator program to develop transformative solutions to streamline solar installation processes. The DOE announcement is available on the DOE’s EERE news site.
The SunShot Incubator grant will help Clean Energy Experts complete a cloud-based software toolkit to reduce customer acquisition and sales costs for U.S. solar companies. The solar industry-specific software toolkit will enable companies – from small installers to large manufacturers – to improve their marketing effectiveness, close more sales, improve customer service, and ultimately reduce costs.
“Making solar more cost competitive to other forms of energy is the key driver for widespread adoption in America and an effort that Clean Energy Experts has been dedicated to since our start” states Dr. Beau Peelle, co-Founder and President of Clean Energy Experts. “Recognition by the DOE for our potential to further contribute to SunShot goals is a clear validation of our lead platform technology and efficient operations processes, both of which will be reflected in our software product.”
“As the nation’s largest solar lead generation provider, we recognize the importance of reducing the costs of customer acquisition in the solar industry and will continue working collaboratively with solar companies to increase their lead-to-close conversion rates” said E. Omer Atesmen, co-Founder and President of Clean Energy Experts. “The upcoming roll-out of our software toolkit addresses many known challenges installers face in converting solar curiosity into solar systems. This will have an immediate and lasting impact on the solar industry.”
About Clean Energy Experts
Clean Energy Experts connects the clean energy marketplace by providing high quality real-time customer leads, performance marketing and software tools to solar, energy, and home improvement companies. The company’s mission is to accelerate the adoption of cost-effective environmentally beneficial energy solutions. Clean Energy Experts educates American consumers about ways to save energy, save money and go green and enables solar and energy providers to reach these customers and grow profitably.
About the SunShot Initiative
The SunShot Initiative is a collaborative national effort to make solar energy cost competitive with other forms of energy by the end of the decade. Inspired by President Kennedy’s “Moon Shot” program that put the first man on the moon, the SunShot Initiative has created new momentum for the solar industry by highlighting the need for American competitiveness in the clean energy race.